Philips Museum

Eindhoven, Netherlands

The newly opened exhibition "Innovation and You" shows visitors the new direction Philips is taking into Healthcare Tech. At each interactive station users can experience the future of Healthcare Tech in a state of the art and intuitive way.

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Unique vision for healthier lives

How can digitalization help doctors make a definitive diagnosis? How can body-related data, such as height and weight, help us understand diseases or enable us to predict epidemics?The ‘Innovation and you’ Experience, designed by Northernlight, is unique in this region. Thanks to interactive displays that respond instantly to the individual visitor, you can experience for yourself how modern technology is changing our lives.

Imaging

Users can see cross-sections of their body on screen. Navigating with their hands they can choose a location and a layer. Our software uses actual imaging datasets made possible with Philips MRI scanning technology. At 'Big Data' the visitors' heights are measured, after which they're asked to lock in their age group. The system adds everyone to a Big Data cloud that builds up endlessly.

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Multimedia: YiPP
Concept & Design: NorthernLight

Hardware: Ata-Tech
Build: Bruns