Amsterdam, Netherlands

The Heineken Experience, situated in the original brewery in the city centre of Amsterdam, is one of the city’s most popular tourist attractions, with over a million visitors a year. Early 2017 we delivered our interactive music table at the Music Area in the Heineken Experience.

We were asked by Tinker Imagineers to play a role in upgrading one of the rooms of the Heineken Experience, the Music Area. We did this by developing a wicked 3D low poly shape interactive music table, which now stands right in the middle of an infinity club space. This room gets visitors into the groove and let them contribute to the music that is being played.


The centre piece is build with custom touch sensors and responds to hands touching the table surface, with a couple of possible audiovisual outcomes. It enables multiple people to simultaneously explore the audio multitrack, table projection mapping and the room filling light show.