TONY'S CHOCOLONELY

Amsterdam

Towards 100% slave free chocolate. That's what Tony's is all about. To bring the story to the public an ambitious plan was conceived for a 216 m2 super store in the famous Berlage building on Amsterdam Rokin.

At the 'Manifest' we explain what Tony stands for, in a spectacular 2 wall projection mapping. The typical uneven choco bar was used as a 3D element.
'Bean to Bar' is a very mad machine with turning, rotating and moving items. It explains how Tony's handles and tracks the whole supply chain. Again, we projection map right onto all the moving elements - perfectly synchronised.

Read the Parool article here.